We are grateful to have successfully wrapped up our first atrium event of the year – Collective GoGreen Market @ Chinatown Point! It was a fruitful 2-week event with notable collaborations with Decathlon and Dollop. Sports enthusiasts had the opportunity to discover high-quality, preloved sports gear, proving that sustainability and athletic performance work well together. Additionally, Dollop provided our customers with a bonus shopping experience where they were able to redeem a free photobooth session with a minimum spend!
On top of that, we also held our well-known Instant Cash Out (ICO) event, where sellers could receive instant FairPrice or Decathlon vouchers as well as a free 15-minute facial by Eudora. Plus, they were able to earn a bonus payout if they sold menswear and bags & wallets.
Racks with brand new bags from Milliot & Co., The Bag Theory and preloved bags were a hit, as many of these bags were selling at our event-exclusive price.
Beyond the pieces, we drew in the crowd with our interactive educational zone. Within this, there were interactive elements such as pledging to create a greener Earth, while also engaging with visual elements — including a screen and balloon installation that illustrated the amount of water and gas needed to produce garments, and a display highlighting the short lifecycle of a garment. REFASH believes that it is important for consumers to be aware of the environmental consequences everyone has on this earth. Together, we can all play a part in creating a more sustainable fashion future.
